Category: Business

Social Media Time Management for Small Businesses

Small businesses are told to have a social media strategy to stay competitive.  For the most part, they know it’s necessary; they’re just not sure where to go with it.  Which social media outlets are most successful?  Which platform will get your company the most publicity? How do you manage your time between the endless… Read more »

Seven Questions to Ask Yourself When Testing a Business Idea

Most people have come up with a potential business idea at some point in their lives. After all, the idea is the easy part. Before investing time or energy into a new business, it’s important to critically analyze the idea to ensure it will be a smart use of resources. Here are seven things every… Read more »

The Internet’s Role in the Rebirth of Mom-and-Pop Shop’s Success

Family-owned businesses were constantly steam-rolled again and again by the all-powerful corporate conglomerates in the 1980s and 90s. These big-box shops were able to offer a wider variety of goods to their customers at a lower price, and their size enabled them to steamroll the smaller and more specialized businesses. Just think, if you had… Read more »