Craig Bassel

Craig Bassel joined Crestmark in 2021 to assist with business growth across all commercial lending offerings. Based in California, he reports to Group Sales Manager, James (Jim) Farrell.

Craig’s commercial finance experience spans more than 35 years with a predominate focus on providing asset-based lending solutions across multiple verticals. He served as vice president, business development officer for Wells Fargo Capital Finance, Commercial Services Group where he built brand recognition and new business portfolios throughout northern California. Prior history includes work as a business development representative and regional sales manager for a southern California based working capital company. Craig is a past president and membership chair for the Turnaround Management Association, Northern California Chapter, and remains an active board member.

Craig earned bachelor’s degrees in economics and psychology from University of California Davis.

You can reach Craig at 925.519.4970 or cbassel@crestmark.com.