Crestmark Wins an Award of Excellence and Three Awards of Distinction


TROY, MICHIGAN (May 27, 2015) – Crestmark was honored by the 2015 Annual Communicator Awards with an Award of Excellence and three Awards of Distinction for the new Crestmark website and for two direct mail campaigns. One of the largest competitions of its kind, entries competed against more than 6,000 submissions from across the United States and around the world.

The new Crestmark website that launched in February 2015 was recognized with both an Award of Excellence in the Home Page category, and an Award of Distinction in the Financial Services category. The website was developed in partnership with Customer Magnetism, a digital marketing agency located in Virginia Beach, VA.

“We have really appreciated working with Customer Magnetism over the last few years, and are pleased with the efforts that their team put into this project,” said Lisa Beattie, Crestmark First Vice President and Marketing/Communications Director. “We are proud of our new web site.”

“We are glad that the site that we developed with Crestmark has received recognition,” said Tom Fortune, Customer Magnetism Project Manager. “It was a great collaborative effort.”

Further entries that were recognized included the “Dovetail” Postcard and the “Prolific Growth” Mailing in the Marketing/Promotion: Direct Mail category. The work was directed by Lisa Beattie, First Vice President, Crestmark Marketing/Communication Director.

“We’re proud of our marketing team,” said Marty Blake, Crestmark Executive Vice President. “I appreciate the skill of the entire team for the work they do to get the Crestmark message out to the marketplace. It expands our recognition and therefore our ability to help businesses capitalize on growth and opportunities.”

The Communicator Awards is a leading, competitive international awards program that annually recognizes the best in advertising, corporate communications, public relations, and identity work for print, video, interactive, audio, online, and mobile. Founded by communication professionals almost two decades ago, the competition is managed and judged by the International Academy of the Visual Arts, a member organization of leading professionals dedicated to the evolution of traditional and interactive media.

Crestmark is a nationally known and respected FDIC-insured bank that provides innovative financial solutions for small- to medium-sized businesses. Financing solutions include asset-based lending, accounts receivable financing, lines of credit, factoring and equipment financing. Crestmark finances most business-to-business companies, and has extensive experience in helping many industries including transportation, manufacturing, staffing, petrochemical, government contractors, apparel and furniture manufacturing. Headquartered in Michigan, with locations in Florida, Louisiana, Tennessee, New York, and Illinois; representatives in Alabama, California, Ohio, Maryland, North Carolina, and Texas.