Jeffrey Appleton Joins the Crestmark Team

For Immediate Release May 18, 2011

Contact: Lisa Beattie
Phone: 248-267-1639

Crestmark is pleased to announce the addition of Jeffrey Appleton as First Vice President, Senior Business Development, to the Crestmark team. He reports through Jeff Mitchell, and the West Palm Beach / East region office; he will be located in the greater Atlanta, Georgia area.

Appleton has been involved in commercial finance for almost 30 years, most recently as Business Development Officer for Wells Fargo Bank, and helped establish their SBA lending division in the state of Georgia. Prior to that, he was Director of Bridge Finance Group’s Atlanta office; and before that held business development roles at Siemens Financial Services, General Electric Business Credit and others. Appleton has a B.A. degree from Mercer University.

“We are excited about Jeff joining our team. He has provided creative financing solutions to the small and middle market business community.  Jeff’s lending expertise, market experience, personality and insight make him a natural addition to Crestmark’s team,” said Jeff Mitchell, First Vice President, Senior Business Development.

James Rothman, Group President, East Region stated, “I have known Jeff for many years. He exemplifies Crestmark’s can-do attitude and I can’t think of anyone better to represent us in Atlanta.”

Crestmark is a nationally recognized provider of working capital solutions for small- to medium-sized businesses.  Financing solutions include asset-based lending, accounts receivable financing and factoring.  Headquartered in Troy, Michigan, with regional offices in Florida, Louisiana and Tennessee; sales offices located in Alabama, California, Florida, Illinois, New Jersey, New York, Ohio, Missouri, North Carolina and Texas.